Archive for May, 2007

Mapping Technology Advances With Map Mashups

he internet and some huge advances in mapping technology have created a hot new hobby: Do-it-yourself map-making, or “map mashups”.
A free service from Google is making it all possible.
Google’s mapping features have been available for a couple of years now and as it’s taken off, it’s developed a subculture of its own.
The site “Google Maps […]

Are Enterprise Mashups a Fad or the Future?

The main page of John Musser’s excellent Mashup Feed site enumerates the average creation rate of brand-new offerings, presently showing there are 3.17 new mashups created every day. The implication, says Enterprise 2.0 and social computing expert Dion Hinchcliffe, is clearly that “something momentous is happening.”
But are mashups a fad or the future? In his […]

TrafficSwarm: Get targeted traffic to your mashup site

For most people, getting high-quality targeted visitors to their new mashup web site is probably one of the “hardest” things to do … unfortunately it’s also the most important.
The reason it is difficult for most small businesses and web marketers is that the majority of popular site promotion strategies either take up a lot of […]

Microsoft’s Popfly: Mashup creation for the masses

Microsoft on Friday morning launched Popfly, a service for creating mashup applications specifically designed for people who don’t know how, or want to, write developer code.
The free service, which is now in private alpha, provides a visual way for constructing mashup applications and widgets which can be embedded in blogs or personal pages. Once a […]

Mashups: The next software development model?

At last week’s Mashup Ecosystem Summit held in San Francisco and sponsored by IBM with an invited assemblage of leading players in this space, I gave an opening talk about the current challenges and opportunities of mashups. And there I posed the title of this post as a statement instead of a question. […]

Analyst Looks at Mashups vs. SOBAs

Mashups need to get serious and take a lesson from SOBAs if they’re to succeed in the world of enterprises.
The Web 2.0 era has ushered in mashups, the practice of stitching together applications from a collection of existing — and usually Web-based — assets.
These days, one can hardly launch a browser without tripping over a […]

Mpire mashup widget plugs you into shopping networks

E-commerce mashup company Mpire released on Wednesday a widget that lets bloggers and Web site operators embed shopping widgets in their Web pages.
The widgets will display trend information culled from different e-commerce sites, including eBay and Amazon.com, and let people buy items online from the widget.
For example, a person who runs a blog on fashion […]

BT relies on web mashups for broadband support

A British company is looking to bring the Web 2.0 concept of mashups to businesses. More normally found in consumer and social networking sites, a mashup is the name given to the type of website that has been pulled together from a variety of different sources.
BT has developed a mashup called Resolve to help field […]

IBM Mashup Summit

I’m at the IBM Mashup Summit in San Francisco today. As we are within the bowels of a large enterprise, there is a process to follow to get wifi access, so I’m offline.
ibm mashup summit We’re here to talk about mashups within the enterprise. With all the innovation on the web with […]

OpenSpan: Beyond the enterprise mashup

The dream of every CIO, says Francis Carden, CEO of OpenSpan is to instantly turn all of their legacy applications into reusable components.
“Who wouldn’t want to flip a switch and have all of their legacy apps and code extend into Web services and just plain services,” Carden asks with a smile.
OpenSpan of Alpharetta, Georgia, has […]